Image Ads

Format guidelines, uploading & using image ads

Malgorzata Pietruszka avatar
Written by Malgorzata Pietruszka
Updated over a week ago

Image ads are the most common type of display ads, consisting of a single file, with possible minimal animation.

Format Guidelines

Supported file types

JPG, JPEG, PNG, GIF (no restrictions apply to animation length, framerate, nor looping)

Accepted sizes

300x250, 728x90, 160x600, 300x600, 320x50, 320x480, 970x250, 300x50, 320x100, 120x600, 336x280, 970x90, 250x250, 480x320, 600x200, 180x150, 468x60, 320x320, 360x640, 360x50

File size

Up to 600 kB

Uploading Image Ads

You can upload ads through Creative Studio, or during the campaign creation. If you choose the second option, your ads will be automatically added to your Creative Studio for possible future use.

Through Creative Studio:

  1. Navigate to your Creative Studio, and click ''Upload''.

  2. In the pop-up window select the Image Ads tab and click the ''Browse files'' button.

  3. Browse the images you'd like to add and confirm your selection. Selected creatives will be added to your Creative Studio if there are no errors on the way (check Format Guidelines above).

Through Campaign Creator:

  1. Start with opening Campaign Creator by clicking ''+ New Campaign'' button in the top navigation bar.

  2. In the 'Creatives' step, click 'Upload from computer'.

  3. In the pop-up window select the Image Ads tab and click the ''Browse files'' button.

  4. Browse the images you'd like to add and confirm your selection. Selected creatives will be added to your campaign and Creative Studio if there are no errors on the way (check Format Guidelines above).

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