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What are post-click conversions?
What are post-click conversions?
Mikael Kreuger avatar
Written by Mikael Kreuger
Updated over a week ago

Match2One measures two types of conversions:

  1. Post-click

What is a post-click conversion?

Post-click means that an internet user has seen your ad, then clicked on it, and then converted into becoming a new customer. 

For post-click conversions, we follow the user's behavior for 30 days after they clicked your ad.

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