Programmatic Ad space is bought and sold through real-time auctions, and as in all auctions, prices depend on demand. The higher the cost, the more advertisers are interested in one particular impression. So, what exactly are we paying for when running your campaigns?
CPM Pricing Model
We receive many questions about whether we buy by CPC (Cost Per Click) or CPA (Cost Per Acquisition). This is not the case.
Match2One is paying for ads byCPM (Cost Per Mille = Cost Per Thousand Impressions), which means that we are buying the best possible inventory for you to reach the best audience for your campaign KPI´s.
Our AI works day and night just to find that audience and bid the highest quality impressions at the lowest possible price, but also determines where your budget will be most effective.
If you're not already aware, Match2one charges customers on a monthly subscription basis. For pricing plans, please visit: