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There are two different types of statuses related to your campaigns:

<b>User Status</b> represents a user's action on a campaign: activation, pause or stop, whereas <b>Delivery Status</b> tells you precisely what is currently going on with your campaign and if any issues need to be resolved.

User Status vs. Delivery Status

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Status	Definition	Available actions
Active	The campaign is receiving impressions and running without issues	Pause or Stop
Pending	Definition + cases: Campaign under review Subscription not paid No funds The campaign has a future start date	Wait until the campaign is reviewed and activated Pay your subscription Add funds to the campaign Wait until the 'Start date'
Paused	User has paused the campaign	Reactivate or Stop
Ended	Campaign has reached its 'End date' - to reactivate it you need to update the Campaign Schedule	Reactivate by updating the 'End date'
Stopping	Campaign has been stopped but will run until it runs out of budget (optional)	Reactivate, Pause, or Stop completely
Stopped	The campaign has been stopped	-
Archiving	The campaign didn't receive any impressions for the last 30 days, and it has now started the archiving procedure	-
Archived	The campaign went through the archiving process and is now Archived	-
Rejected	Our Customer Success Team has rejected your campaign	-

User Status vs. Delivery Status

Delivery Status Definitions: